Work

Customer Segmentation using Mini Batch K-Means Clustering Algorithm

Year: 2024

Type: conference-paper

Source: International Conference on Electronics, Communication and Aerospace Technology (ICECA)

DOI: 10.1109/iceca63461.2024.10800868

Authors: P. Sudarsanam, C Siva Balaji Yadav, P.Venkateswarlu Reddy, B. Navatha, S. Sathish, D. Ganesh

Institutions: Mohan Babu University, Presidency University, Presidency University

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4405754288

FWCI: 9.086

Cites: 6

Cited by: 7

Related to: 10