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How Did ‘Hohwasachipum (conspicuous luxury goods)’ Transform into ‘Myeongpum (Luxury Goods)’ in Korean Society?

Year: 2024

Type: article

Source: Socail Science Review

DOI: 10.31502/ssri.55.2.9

Authors: Hyuna Cho, SetByol Choi

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4405882650

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