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Exploring the link between offline and online retail sales: insights from 15 years of retail sales data in Great Britain

Year: 2024
Type: article
Author: Bente Fatema
Language: English
Subfield: Marketing
Open Access status: closed
OpenAlex ID: W4405896696
FWCI: 1.403
Cites: 169
Cited by: 3
Related to: 10