Work

The Predictive Models for Customer Classification based on Customer Personality

Year: 2024

Type: conference-paper

DOI: 10.1109/incit63192.2024.10810633

Authors: Swan Htet Htun, Aung Paing Oo, Nang Nway Zin Lynn Htet, Htin Lin Ko, Soontarin Nupap, Nilubon Kurubanjerdjit

Institution: Mae Fah Luang University

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funder: Mae Fah Luang University

OpenAlex ID: W4405908656

FWCI: 1.263

Cites: 26

Cited by: 1

Related to: 10