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Strategi Optimalisasi Konten Kreator Pada Media: Tiktok Dan Instagram Pada Perusahaan Dream.co.id

Year: 2024

Type: article

Abstract: Content creators in the era of digital marketing social media platforms such as Tiktok and Instagram play an important role, especially for online media companies such as Dreamco.id. TikTok and Instagram are used to attract the attention of the audience through the use of trends, hashtags, and popular music, to the main container as a massive information distribution by utilizing very prominent visuals and narratives using qualitative research methods to understand the dynamics and preferences of optimization of Dream.co.id marketing strategies.Excellence Understanding the dynamics and preferences of using social media platforms is very effective for companies to achieve strategic goals in increasing visibility, user engagement, and up to, success in digital marketing Keywords: Tiktok, Instagram, Strategy Marketing

Source: EKBIS (Ekonomi & Bisnis)

DOI: 10.56689/ekbis.v12i2.1498

Authors: Musafira Okta Ghina Tsabitah, Nurjanti Takarini

Institution: University of Pembangunan Nasional Veteran Jawa Timur

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: diamond

OpenAlex ID: W4405940324

FWCI:

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