Research on the Effects of Various Factors in 7Ps Marketing Theory on Short Video Marketing ——Taking the Dissemination of Qianjiang Lobster Short Videos as an Example
Year: 2024
Type: article
Source: Finance & Economics
DOI: 10.61173/ntw29f35
Author: Zhenyu Tian
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
SDG: Zero hunger
Open Access status: closed
OpenAlex ID: W4405940750
