Work

Benefiting from Influencers with Personal Brands in Advertising Campaigns for Commercial Brands

Year: 2025

Type: article

Source: Journal of Design Sciences and Applied Arts/Journal of Design Sciences and Applied Arts

DOI: 10.21608/jdsaa.2024.279019.1406

Authors: Enas Kamal, Samar Hany Abodonia, Mohamed Kamal El-Dean

Institution: Helwan University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4406274018

FWCI:

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