Work

From greenwashing to brand avoidance: the roles of perceived risk, trust and negative word-of-mouth

Year: 2025

Type: article

Study design: Observational Study

Source: International Journal of Bank Marketing

DOI: 10.1108/ijbm-09-2024-0535

Authors: Abdulalem Mohammed, Abdullah Kaid Al-Swidi, Mohammed A. Al-Hakimi, Alberto Ferraris

Institutions: Shaqra University, Taiz University, Qatar University, Korea University, Thamar University, Korea University, University of Nicosia, University of Turin

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W4407110684

FWCI: 60.24

Cites: 111

Cited by: 33

Related to: 10