Work

An Analysis of the Impact of China's Manufacturing Image on Korean Consumers' Purchase of Chinese Cultural and Creative Products

Year: 2024

Type: article

Study design: Observational Study

Source: Journal of Industrial Design Studies

DOI: 10.37254/ids.2024.12.70.03.37

Authors: Zhengkai Chen, Kichol Nam

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4407756358

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