Work

Assessing the Impact of Personalized Recommendation on TikTok on People’s Purchasing Behavior

Year: 2025

Type: article

Study design: Observational Study

Source: Finance & Economics

DOI: 10.61173/z5se3152

Authors: Tianyi Zeng, Zixin Gu, Le Xiong, Yiyue Jin

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4407971469

FWCI:

Cites:

Cited by:

Related to: 10