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Utilizing Dark Data Analytics to Analyze Demographic Influences on Face Wash Buying Patterns in South Delhi

Year: 2025

Type: article

Abstract: This research explores the relationship between consumer demographics and purchasing patterns in South Delhi's face wash segment, utilizing advanced Dark Data analytics to uncover hidden insights. The study highlights how technological advancements, rising educational levels, and economic growth have increased consumer focus on beauty, hygiene, and product quality.

Source: Cuestiones de Fisioterapia

DOI: 10.48047/64crgn73

Author: Shivangi Priya,Dr. Samriti Mahajan ,Dr. Jitin Gambhir

Language: English

Topic: Consumer Perception and Purchasing Behavior

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: hybrid

OpenAlex ID: W4408008105

FWCI:

Cites: 2

Cited by:

Related to: 10