Work

Green Packaging and Brand Image: an Analysis of Consumer Preferences and Loyalty

Year: 2025

Type: article

Study design: Observational Study

Source: INTERNATIONAL JOURNAL OF INNOVATIONS & RESEARCH ANALYSIS

DOI: 10.62823/ijira/05.01.7147

Authors: Asmeet Kaur Sethi, Bindoo Malviya

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W4408038561

FWCI: 1.841

Cites:

Cited by: 1

Related to: 10