Cost efficiency and green product innovation in SMEs for emerging economies: The roles of green brand knowledge and green innovation capability
Year: 2025
Type: article
Source: Journal of Cleaner Production
Author: Ach Maulidi
Institution: University of Surabaya
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
Funder: Universitas Surabaya
OpenAlex ID: W4408091669
