Decoding Fan Engagement: An Eye-Tracking Analysis of Attention Allocation on Sport Teams’ Facebook Pages
Year: 2025
Type: article
Authors: Yongjae Kim, Seungbum Lee
Institutions: Kutztown University, University of Akron
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4408160993