Work

Look old, feel green: how retro design of recycled product influences green purchase intention

Year: 2025

Type: article

Source: Asia Pacific Journal of Marketing and Logistics

DOI: 10.1108/apjml-08-2024-1110

Authors: Chenxuan Hou, Mutsvene Nomsa, Tianfeng Shi

Institutions: Tianjin University, Zhejiang University of Technology, Shanghai Normal University

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W4408278180

FWCI: 11.04

Cites: 66

Cited by: 6

Related to: 10