Work

Effect of subscription usage time and presentation format on intention to use subscription services: Focusing on the purpose of using subscription services

Year: 2025

Type: article

Source: 커뮤니케이션학 연구

DOI: 10.23875/kca.33.1.7

Authors: Tae Hee Park, Tae Eun Kim

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4408310341

FWCI:

Cites:

Cited by:

Related to: 10