Work

AI-Driven Customer Segmentation for Enhanced Decision-Making in Retail Markets

Year: 2024

Type: conference-paper

DOI: 10.1109/ictbig64922.2024.10911803

Author: Lakshmi P

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4408402209

FWCI: 1.265

Cites: 20

Cited by: 1

Related to: 10