Work

The Study on Consumer Reactions to Corporate Misconduct and the Decision to Participate in Boycotts

Year: 2025

Type: article

Study design: Observational Study

Source: Journal of Business Convergence

DOI: 10.31152/jb.2025.02.10.1.207

Author: YounngHye Jang

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Peace, justice, and strong institutions

Open Access status: closed

OpenAlex ID: W4408553503

FWCI:

Cites:

Cited by:

Related to: 10