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A Novel Deep Learning Influencer Marketing Optimization Algorithm for Brand Evangelism

Year: 2025

Type: book-chapter

Source: Advances in marketing, customer relationship management, and e-services book series

DOI: 10.4018/979-8-3693-9954-5.ch005

Authors: Sudeshna Das, Biswadip Basu Mallik, Anshit Mukherjee

Institution: University of Engineering & Management

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4408656516

FWCI: 9.792

Cites: 3

Cited by: 1

Related to: 10