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Generation Z: the new mobile consumers. Empirical evidence from Poland

Year: 2025

Type: article

Study design: Observational Study

Source: International Journal of Economic Policy in Emerging Economies

DOI: 10.1504/ijepee.2025.145412

Authors: Bogdan Mróz, Barbara Grabiwoda

Institution: SGH Warsaw School of Economics

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4409085950

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