Work

How can the metaverse enhance shopping well-being? The role of hedonic shopping motivations and customer engagement

Year: 2025

Type: article

Study design: Observational Study

Source: Journal of Fashion Marketing and Management

DOI: 10.1108/jfmm-05-2024-0168

Authors: Woo Bin Kim, Ki Yong Kwon

Institutions: Chung-Ang University, Incheon National University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Good health and well-being

Open Access status: closed

OpenAlex ID: W4409307852

FWCI: 18.01

Cites: 72

Cited by: 10

Related to: 10