Year: 2025
Type: article
Study design: Observational Study
Abstract: The Conspicuous consumption of food is primarily the expense of expensive products to indicate a free income and gain a social status in return. The main question of this study, which includes the problem of the study, is there a culture of conspicuous consumption of food among university students or is there a relationship between the student’s social status and conspicuous consumption of food? The aim is to figure out whether food affects shaping social status or not. This research is conducted in quantitative method, and for this reason the descriptive method (social survey) is used, to identify the facts related to the culture of conspicuous consumption of food, and it relies on probability (Stratified Random) samples at the stage level, also in the distribution of forms، it relies on an (Systematic Random) sample to take the necessary part of the research community. Due to the large number of students at Sulaymaniyah University and the ability to represent the sample, for this reason, the example of this study is a student of sociology at the University of Sulaymaniyah. The most important results of this study showed that the sample of the study primarily focuses on the quality and taste of food when going to a dinner, while leaving most of the sample in the food staying in place while going to restaurants/cafes, indicating that the food requested alone finds itself in a show of appearance and therefore wastes a lot of food for the show. also, one of the results of this study is that food invitations have somehow strengthened their positions, which is the subject matter and is a major driving factor in the creation of a culture of conspicuous consumption of food.
Authors: Suren Abubaker Abdullah, Sewa Yassin Ahmed
Institution: University of Sulaimani
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4409383519