Work

Online Brand Community: Co-Creation Value Perspective in Indonesia

Year: 2024

Type: conference-paper

Study design: Observational Study

Source: International Conference on Informatics, Multimedia, Cyber and Information System (ICIMCIS)

DOI: 10.1109/icimcis63449.2024.10956631

Authors: Aya Alshun, Bryna Meivitawanli

Institution: Binus University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4409573543

FWCI:

Cites: 22

Cited by:

Related to: 10