Work

Exponential Time-Decaying Attribution Model Using Half-Life

Year: 2024

Type: conference-paper

Source: OITS International Conference on Information Technology (OCIT)

DOI: 10.1109/ocit65031.2024.00094

Authors: Satarupa Mohanty, Bhaswati Sahoo, Amarnath Patro, Srishty Nanda, Sudhansu Sekhar Samal

Institution: KIIT University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4409917622

FWCI:

Cites: 21

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Related to: 10