Work

Impact of Paid Advertisement in Website and Mobile Application With Refer to Femto Soft Company

Year: 2025

Type: article

Abstract: This study investigates the impact of paid advertisements on user engagement and business performance in both website and mobile application platforms, with specific reference to Femto Soft Company.As digital marketing continues to evolve, companies are increasingly leveraging paid advertising to attract, retain, and convert users.The objective of this research is to assess how effective these paid campaigns are in increasing website traffic, mobile app downloads, user retention, and overall return on investment (ROI).

Source: IARJSET

DOI: 10.17148/iarjset.2025.125165

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: diamond

OpenAlex ID: W4410203136

FWCI:

Cites: 3

Cited by:

Related to: 10