Work

Exploring how generativity influences the online review continuity of museums: the double-edged sword of monetary rewards

Year: 2025

Type: article

Source: Asia Pacific Journal of Tourism Research

DOI: 10.1080/10941665.2025.2486031

Authors: Jie Yin, Tianyu Li, Yensen Ni, Yifu Cui

Institutions: Huaqiao University, City University of Macau, Tamkang University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

Funders: National Science and Technology Council, National Natural Science Foundation of China

Awards: Marketing the Night Tourism from Multiple Perspectives, G8734054509

OpenAlex ID: W4410528749

FWCI: 10.64

Cites: 90

Cited by: 6

Related to: 10