Work

Gender, Sustainability, and Behavior : A TPB Analysis of Eastern India’s Green Purchases

Year: 2025

Type: article

Source: Prabandhan Indian Journal of Management

DOI: 10.17010/pijom/2025/v18i5/174410

Authors: Jayeeta Majumder, Sourav Gangopadhyay, Susmi Biswas

Institutions: Brainware University, Haldia Institute of Technology

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Gender equality

Open Access status: closed

OpenAlex ID: W4410626949

FWCI: 12.92

Cites:

Cited by: 7

Related to: 10