Work

A Study on the Impact of Brand Activism Sustainability on Consumer Behavioral Intentions

Year: 2025

Type: article

Source: The Treatise on The Plastic Media

DOI: 10.35280/kotpm.2025.28.2.5

Author: Chae Won Song

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W4411322433

FWCI: 1.841

Cites:

Cited by: 1

Related to: 10