Work

The Impact of Social Media on Consumer Behavior for Sustainable Tourism

Year: 2025

Type: article

Abstract: Anila Kelmendi, MA [email protected] ABSTRACT This study aims to analyze the impact of social media marketing on consumer behavior in the tourism sector and identify opportunities for the development of sustainable strategies for promoting tourist destinations. The study is based on a review of relevant literature and the analysis of best practices in digital

Source: International Scientific Journal Monte

DOI: 10.33807/monte.20253280

Author: Anila Kelmendi

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: gold

Estimated APC paid: $129

OpenAlex ID: W4411347380

FWCI: 1.844

Cites:

Cited by: 1

Related to: 10