Work

“Your Film” – a leap toward co-creation in the film industry

Year: 2025

Type: article

Source: Emerald Emerging Markets Case Studies

DOI: 10.1108/eemcs-11-2024-0475

Authors: Revanth Kumar Guttena, Subhajit Pahari

Institution: Woxsen School of Business

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Quality education

Open Access status: closed

OpenAlex ID: W4411353039

FWCI:

Cites:

Cited by:

Related to: 10