Work

AI-Powered Customer Purchase Prediction based on Shopping History and Browsing Patterns

Year: 2025

Type: conference-paper

Source: International Conference on Augmented Intelligence and Sustainable Systems (ICAISS)

DOI: 10.1109/icaiss61471.2025.11042113

Authors: Guru Prasad Selvarajan, Shailendra Shrivastava

Institution: Microsoft (United States)

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4411600963

FWCI:

Cites: 6

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Related to: 10