Work

A study on evaluating the adoption and challenges of green packaging in select companies of Guwahati city

Year: 2025

Type: article

Abstract: The adoption of green packaging is essential for businesses seeking to reduce their environmental impact and meet rising consumer demand for sustainability. According to a 2023 report by Smithers, the global green packaging market is projected to reach $441.4 billion by 2027, with a compound annual growth rate (CAGR) of 6.1%. Despite this promising growth, significant barriers

Source: Samvakti Journal of Research in Business Management

DOI: 10.46402/sjrbm.2025.25

Author: Anurag Sarma Anurag Sarma

Institution: The Assam Royal Global University

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: bronze

OpenAlex ID: W4412573880