Work

Methodology for Attracting Foot Traffic to Shopping Malls Through Event Marketing Elements and Social Media Promotion Using Artificial Intelligence Technologies

Year: 2025

Type: article

Source: EKONOMIKA I UPRAVLENIE PROBLEMY RESHENIYA

DOI: 10.36871/ek.up.p.r.2025.07.01.023

Authors: Netwell, Elena A. Lementueva, Olga A. Olshanetskaya, Summit Properties USA

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4413244331

FWCI:

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