Work

The influence mechanism of scarcity promotion on consumers’ future-oriented emotions and impulse buying intention

Year: 2025

Type: article

Source: Asia Pacific Journal of Marketing and Logistics

DOI: 10.1108/apjml-12-2024-1864

Authors: Xiaoli Tang, Fan Shao, Yi Zhang

Institution: Yanshan University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4414154168

FWCI: 1.841

Cites: 27

Cited by: 1

Related to: 10