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Market Strategy and Regulatory Impact: An Analysis of Explicit Content Labeling on Consumer Behavior in Music Streaming

Year: 2025

Type: article

Abstract: The popularity of digital music streaming has changed the way consumers access music. As a result, the explicit content of music has become an issue, which has led to the implementation of explicit content labeling regulations. This study looks into the effect of explicit content labeling on the music market using a methodology like quantifying consumers’ preference for music and using a linear regression model. The study also analyzes the situation of the current market using a segmentation table and a perception map to better reach our goal. Preliminary results show that explicit content labeling has a colossal effect on the music market, and it appears to be an informative signal that affects the choices and preferences of those who are sensitive to music content. Furthermore, it coz z contributes to a broader understanding of digital media content regulation and gives some enlightenment to policymakers and music producers.

Source: Advances in Economics Management and Political Sciences

DOI: 10.54254/2754-1169/2024.26949

Author: Zizhen Xiong

Institutions: Beijing Normal-Hong Kong Baptist University, Hong Kong Baptist University, Beijing Normal University

Language: English

Topic: Copyright and Intellectual Property

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: hybrid

OpenAlex ID: W4414256381

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