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The Impact of E-commerce Festival Discounts on Small Retailers: A Microeconomic Perspective

Year: 2025

Type: article

Abstract: Explore the article titled The Impact of E-commerce Festival Discounts on Small Retailers: A Microeconomic Perspective from IJIRT Volume 12, Issue 4. This study evaluates the effectiveness of teaching programs on waste management knowledge among women.

Source: International Journal of Innovative Research in Technology

DOI: 10.64643/ijirtv12i4-184917-459

Authors: Kanika, Dr. Rashi Malik

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: hybrid

OpenAlex ID: W4414483408

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