Work

Tourists’ Vlog sharing motivations and perceived advertising value to predict e-referral behavior: A PLS-SEM and NCA approach

Year: 2025

Type: article

Study design: Observational Study

Source: Tourism and Hospitality Research

DOI: 10.1177/14673584251382492

Authors: Farhan Mirza, Amir Zaib Abbasi, Mehedi Hasan, Ding Hooi Ting

Institutions: Universiti Teknologi Petronas, King Fahd University of Petroleum and Minerals, Victoria University of Wellington

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4414825024

FWCI:

Cites: 100

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