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Targeted advertising: a statistical assessment of its current status and development prospects

Year: 2025

Type: article

Source: Uchenyy Sovet (Academic Council)

DOI: 10.33920/nik-02-2510-04

Authors: Elvira Arkadievna Yarnykh, N.S. Chekalkin

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4415245053

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