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Economic Impact Analysis of Social Media Marketing on Corporate Value Creation

Year: 2025

Type: article

Source: International Journal of Accounting and Economics Studies

DOI: 10.14419/xta9k360

Authors: Zhou Fang, Haijun Lu

Institution: Panyapiwat Institute of Management

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

SDG: Decent work and economic growth

Open Access status: closed

OpenAlex ID: W4415341498

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