Online Search, Click, and Purchase Data Using Vector Autoregression (VAR) Model Time Series Analysis: Focusing on Product Types and Generational Difference
Year: 2025
Type: article
Source: Advertising Research
Authors: Junggyo Lee, Kyunga Ko, Jonghyuk Lee
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4415412909
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