Work

News-finds-me perception moderation in TikTok sustainability communications: from the green destinations brand association’s approach

Year: 2025

Type: article

Study design: Observational Study

Source: Asia Pacific Journal of Marketing and Logistics

DOI: 10.1108/apjml-06-2025-1203

Author: Doan Viet Phuong Nguyen

Institution: University of Finance - Marketing

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: closed

OpenAlex ID: W4416063234

FWCI:

Cites: 97

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