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An efficient covariate selection method for a Pareto-type model and machine learning in customer inactivity prediction

Year: 2025

Type: article

Source: International Journal of Technology Marketing

DOI: 10.1504/ijtmkt.2026.10074600

Author: Shao Ming Xie

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4416208106

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