Work

Understanding consumers’ purchase intentions for green cosmetic products: an integrated perspective

Year: 2025
Type: article
Study design: Observational Study
Authors: Kian Yeik Koay, Hussain Ibaau Ahmed
Institution: Sunway University
Language: English
Subfield: Marketing
Open Access status: closed
OpenAlex ID: W4416258757
FWCI: 16.56
Cites: 56
Cited by: 9
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