Work

The evolution of shopping: a systematic review of social commerce and consumer insights

Year: 2025

Type: review

Study design: Systematic Review

Source: Global Knowledge, Memory and Communication

DOI: 10.1108/gkmc-04-2024-0202

Authors: Bhawika Batra, Amit Sharma, Sheela Narang

Institution: Guru Gobind Singh Indraprastha University

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4416936317

FWCI: 0.334

Cites: 77

Cited by: 1

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