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Service innovations in airlines: A frontline employee perspective

Year: 2025
Type: article
Study design: Observational Study
Abstract: • The article expands the literature on the emergence of service innovations in aviation. • The analysis includes data from 277 airline employees from 80 European airlines. • Frontline employees play a prominent role in the innovation processes of airlines. • Frontline employees in airlines gather ideas in customer contact situations, which can lead to service innovations. • The innovation climate in airlines is a crucial organisational antecedent.
Language: English
Subfield: Marketing
Open Access status: hybrid
Estimated APC paid: $3,250
OpenAlex ID: W4417015230
FWCI: 1.809
Cites: 107
Cited by: 1
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