Work

Emociones del consumidor: componentes y consecuencias de marketing

Year: 2003

Type: article

Source: Estudios sobre consumo

Author: Luisa Andreu Simó

Language: Spanish

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W54936477

FWCI: 1.326

Cites: 138

Cited by: 13

Related to: 10