Work

Patterns of Middle Class Consumption in India and China

Year: 2008

Type: book

Source: SAGE Publications India Pvt Ltd eBooks

DOI: 10.4135/9788178299976

Authors: Christophe Jaffrelot, Peter van der Veer

Institutions: Max Planck Institute for Political and Social Science, Centre National de la Recherche Scientifique, Institut d'Etudes Politiques de Paris, Centre d'études et de recherches internationales de Sciences Po

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W560993978

FWCI: 8.09

Cites:

Cited by: 168

Related to: 10