Work

Direct and Database Marketing

Year: 1997

Type: book

Author: Graeme McCorkell

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W566041418

FWCI: 7.992

Cites:

Cited by: 22

Related to: 10