Work

The Seven Myths of Customer Management: How to be Customer-Driven Without Being Customer-Led

Year: 2003

Type: article

Authors: John Abram, Paul Hawkes

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W577112707

FWCI:

Cites:

Cited by: 1

Related to: 10