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Marketing and Multicultural Diversity
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Year:
2012
Type:
article
Author:
C. P. Rao
Language:
English
Topic:
Consumer Behavior in Brand Consumption and Identification
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W579284559
FWCI:
10.95
Cites:
Cited by:
39
Related to:
10